Alyona Komarova

Short answer: there is no separate “AI optimization” for Google. In May 2026 Google published an official guide to optimizing for generative AI features in Search, and its main point is simple: AI Overviews and AI Mode pull pages from the same index as regular search results, so the same SEO principles apply. Below is what Google actually...

A domain name is essentially your website's unique address on the Internet. Something like moveiton.net or google.com. It is a simple and clear name that replaced complex numerical IP addresses to make the Internet user-friendly. What is a domain name and why is it needed Imagine the Internet is a huge city, and each website is a separate...

Website promotion — is a marathon, not a sprint. It’s a comprehensive process that turns your site from a simple online business card into a powerful tool for attracting customers from search engines like Google. It’s not about some technical tricks, but about a core business process that generates sales and strengthens your...

Many still believe that SEO is some kind of complex magic for developers whose goal is to reach the first spot on Google. But in reality, it’s much simpler and more pragmatic. The key goals of search engine optimization are not about abstract rankings, but about very tangible money in your till: attracting customers, increasing sales, and,...